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Fishbone (Ishikawa) templates

Fishbone — event attendance drop

Marketing diagnosis of webinar / event sign-up collapse.

Template previewFishbone (Ishikawa)
Why did webinar attendance halve?Webinar attendance↓ReachSmaller mailing listAlgorithm hit socialTopicOverlap with launchNiche subjectTimingFriday afternoon slotConflicted with industry eventPromotionNo paid pushLate landing page

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title "Why did webinar attendance halve?"
problem "Webinar attendance ↓"
category "Reach"
  cause "Smaller mailing list"
  cause "Algorithm hit social"
category "Topic"
  cause "Overlap with launch"
  cause "Niche subject"
category "Timing"
  cause "Friday afternoon slot"
  cause "Conflicted with industry event"
category "Promotion"
  cause "No paid push"
  cause "Late landing page"