Declining Sales (Fishbone)
Causes of falling sales across the marketing mix.
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title "Why are sales down?"
problem "Declining sales"
category "Product"
cause "Outdated features"
cause "Quality issues"
category "Price"
cause "Higher than rivals"
cause "Unclear value"
category "Promotion"
cause "Low ad spend"
cause "Weak messaging"
category "Place"
cause "Limited channels"
category "People"
cause "Undertrained reps"
cause "High turnover"