Fishbone — customer churn
Root-causes behind rising month-over-month logo churn.
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title "Why did Q3 churn double?"
problem "Customer churn ↑ 100 %"
category "Product"
cause "Missing integrations"
cause "Sluggish performance"
category "Pricing"
cause "Recent price hike"
cause "No annual discount"
category "Support"
cause "Long ticket TTR"
cause "Lost CSM seat"
category "Onboarding"
cause "No guided setup"
cause "Tutorials outdated"
category "Competition"
cause "Rival launched free tier"