RACI — Product Launch
Cross-functional launch plan: product, engineering, design, marketing, sales, and support ownership per milestone.
Make it your own.
title "Product launch — Q4"
roles: Product, Eng, Design, Marketing, Sales, Support
Positioning & pricing | A, -, -, R, C, -
Feature freeze | A, R, C, I, -, -
Beta program | R, C, C, I, A, C
Launch page & assets | C, -, R, A, I, -
Sales enablement deck | C, I, C, R, A, -
Help-center articles | C, I, -, C, -, A/R
Go / no-go review | A, R, C, C, C, C
Launch-day comms | I, I, -, A/R, R, R