Accessible onboarding completion funnel

// Distinguish access barriers, choice and task completion instead of one conversion rate.
// Synthetic worked example: all entities, schedules and measurements are illustrative.
// Every string below is EXAMPLE text from a fictional model: replace it.
// Replace assumptions and inputs before applying this model to actual work.

initiative improvement {
  title: "Illustrative Accessible onboarding completion funnel"
  owner: "Process owner"
  horizon: "One illustrative reporting period"
}

cohort stage_0 {
  n: 800 source "Synthetic teaching fixture"
}

funnel_step step_0 {
  title: "Example: Invited learners"
  n: = stage_0.n
}

cohort stage_1 {
  n: 742
  from: stage_0
  excluded: { entry_barrier: 58 }
}

funnel_step step_1 {
  title: "Accessible entry complete"
  n: = stage_1.n
  from: step_0
}

cohort stage_2 {
  n: 701
  from: stage_1
  excluded: { consent_declined: 41 }
}

funnel_step step_2 {
  title: "Consent recorded"
  n: = stage_2.n
  from: step_1
}

cohort stage_3 {
  n: 628
  from: stage_2
  excluded: { task_not_started: 73 }
}

funnel_step step_3 {
  title: "First task attempted"
  n: = stage_3.n
  from: step_2
}

cohort stage_4 {
  n: 584
  from: stage_3
  excluded: { task_incomplete: 44 }
}

funnel_step step_4 {
  title: "First task completed"
  n: = stage_4.n
  from: step_3
}

kpi completion {
  title: "End-to-end completion share"
  baseline: = stage_4.n / stage_0.n * 100
  target: 80
  unit: "%"
}

kpi early_loss {
  title: "Initial gate attrition share"
  baseline: = (stage_0.n - stage_1.n) / stage_0.n * 100
  target: 5
  unit: "%"
}

view conversion: funnel(step_0)
view accounting: consort(stage_0)
view improvement_grid: okr_grid(improvement)