17 templates
Wardley Maps templates
Strategic value-chain × evolution mapping. Plot components on Visibility (y) × Evolution (x: Genesis / Custom / Product / Commodity), connect them by dependency. Native — no other major diagram platform handles this.
Tea shop (classic intro)
Simon Wardley's introductory map — Cup of tea anchored at User.
Business & StrategyB2B SaaS platform
Customer-facing product down through ML, compute, cloud commodity layers.
Business & StrategyAI product strategy
User-facing AI app on top of frontier models, embeddings, vector DBs.
AI & PipelinesFintech payments stack
Merchant journey down to networks; classic build-vs-buy decisions exposed.
Business & StrategyInternal developer platform
Developer experience on top of paved-road CI/CD, K8s, cloud.
ArchitectureNews organisation
Reader-facing surfaces over editorial workflow, distribution, hosting commodity.
Business & StrategyAcademic research lab
Publication anchored on knowledge; instruments and compute as commodity supports.
Research & AcademicBuild vs buy worksheet
Stencil with note callouts showing build / buy / outsource zones.
Project & PlanningWardley map — product launch
Anchor on user need; map components across evolution.
Business & StrategyWardley map — ecommerce stack
Customer-facing storefront mapped down the value chain.
Business & StrategyWardley map — LLM-native app
Where each LLM-app layer sits on the evolution axis.
AI & PipelinesWardley map — hospital triage
Mapping the patient-journey value chain.
Operations & OpsWardley map — payments company
Map of a fintech payments platform across evolution.
Business & StrategyWardley Map — Tea Shop
The classic Wardley value-chain map: a cup of tea, end to end.
Business & StrategyStreaming Service Value Chain (Wardley)
A Wardley map for a video streaming product.
Business & StrategySaaS Platform Value Chain (Wardley)
A Wardley map for a SaaS product.
Business & StrategyLogistics Value Chain (Wardley)
A Wardley map for a delivery service.
Business & Strategy